design theory
Architecture is branding Perceived Value It strikes me as funny, that after having been a professional designer for my entire adult life, the realization that design is a perceived value has only recently come around full circle. Its taken me this long to... 
design theory
New York City Needs an Iconic Taxi We need a better Taxi There is an old adage that says “criticizing is easy, offering a solution is hard”. Oddly enough in the case of New York City’s Taxi of the future, the Nissan NV200, that saying works better... 
design theory
3D as a second language The advantage of knowing 3D in the creative thought process Knowing different ways to say the same thing There is a theory that knowing a second language strengthens your primary language. It states that a second language speaker gains... 
design theory
Does digital visualization help the creative design process? 3D in the creative design process. I want to be clear that this is not a conversation about the latest and greatest visualization technology. This is a conversation about if visualization actually helps the...